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Boston: Harvard Business Review Press, 2024. — 1632 p. — ISBN 1647827604, 9781647827601 Five years' worth of management wisdom, all in one place. Get the latest, most significant thinking from the pages of Harvard Business Review in 5 Years of Must Reads from HBR: 2024 Edition. Every year, HBR editors examine the ideas, insights, and best practices from the past twelve months...
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Free Press, 2009. — 368 p. — ISBN 0743249380, 9780743249386. In this long-awaited book from the world's premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to construct a brand portfolio strategy that will support a company's business strategy and create relevance, differentiation, energy, leverage, and clarity. Building on...
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Free Press, 1991. — 299 p. — ISBN 0029001013, 9780029001011. The most important assets of any business are intangible: its company name, brands, symbols, and slogans, and their underlying associations, perceived quality, name awareness, customer base, and proprietary resources such as patents, trademarks, and channel relationships. These assets, which comprise brand equity, are...
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Free Press, 1991. — 299 p. — ISBN 0029001013, 9780029001011. The most important assets of any business are intangible: its company name, brands, symbols, and slogans, and their underlying associations, perceived quality, name awareness, customer base, and proprietary resources such as patents, trademarks, and channel relationships. These assets, which comprise brand equity, are...
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Palgrave Macmillan, 2016. — 362 p. — ISBN 3319313193, 9783319313191. This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which...
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Princeton University Press, 2008. — 1248 p. Economic Growth and Economic Development. The Solow Growth Model. The Solow Model and the Data. Fundamental Determinants of Differences in Economic Performance. Towards Neoclassical Growth . Foundations of Neoclassical Growth. Dynamic Programming and Optimal Growth. Review of the Theory of Optimal Control. Neoclassical Growth . The...
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New York: Routledge, 2019. — 293 p. Lean. Transportation. Transportation Management. Lean Transportation Management. Abbreviations. Further Reading.
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Routledge, 2019. — 193 p. This book covers various thematic areas including benefits and impact of green supply chain management; enablers and barriers on supply chain operations; inbound and outbound logistics considerations; and production, packaging and reverse logistics under the notion of 'greening'.
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New York: Macmillan Company, 1969. — 598 p. This book is the product of some fourteen years of teaching a semester course — "The National Income" — at the University of Michigan. It is hard to say at what point I began writing this boot, but mimeographed parts of it have been used in the course since at least 1955. The course is elected, in about equal proportions, by advanced...
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Hoboken: John Wiley & Sons Ltd, 2004. — 437 p. Compound Interest. Fixed-interest Bonds. Equities and Real Estate. Real Returns. Index-linked Bonds. Foreign Currency Investments. Derivative Securities. Describing Investment Data. Modelling Investment Returns. Estimating Parameters and Hypothesis Testing. Measuring and Testing Comovements in Returns. Modern Portfolio Theory and...
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2nd ed. — Routledge, 2007. — 264 p. — ISBN 0415400988, 9780415400985. The book is a comprehensive introduction to the study of politics, political concepts and ideas, the varieties of political systems, the main political movements and the core issues which will dominate politics in the twenty-first century.
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Amazon Kindle Edition, 2021. — 213 p. — ISBN 3949434131. The Importance of Financial Intelligence. The Role of Psychology in Financial Management. Knowing Your Net Worth. Your Income Defines Your Outcome. The Art of Saving and Budgeting. Dealing with Debt. Make Your Money Work for You. Crucial Money Mistakes. The Ultimate Steps to Financial Independence.
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London: SAGE Publishing, 1999. — 412 p. Introduction Historical remarks Graphical representation Meta data: well-defined models of data sets Experimental Design Clinical Trials Cross-sectional Research Longitudinal Analysis 143 Measurement ModelsGraphical Modelling Structural Equation Modelling Graphs, Causality, and Structural Equation Models Meta-Analysis Discussion
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Springer International Publishing; Palgrave Macmillan, 2019. — 346 p. Focusing on global value chains and their importance to trade, this edited collection explores the strategic role of logistics and supply chain infrastructure in the development of Africa. Skilled authors present critical analysis of the current state of logistics in Africa, and suggest improvements to policy...
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New York: Palgrave Macmillan, 2017. — 741 p. Introduction Marketology Organizational Architecture Marketology Organizational Design Marketology Organizational Behavior Marketology Organizational Contribution Future of Marketology Handbook of Marketology
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Original retail, 2019. — 158 p. In today’s online world, a brand’s success lies in combining technological planning and social strategies to draw customers in—and keep them coming back for more. Without a strong digital platform, time and money are wasted, content sits unnoticed, and prospective clients disappear. Fortunately, two seasoned digital marketers have a plan to make...
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New York: Springer Science & Business Media, LLC, 2009. — 334 p. Retailing comprises about 40% of the U.S. economy, and is a major economic engine of the world economy. While the retail sector has always been very competitive, in recent years, the competitive nature of the field has increased dramatically. Customers too have become more exacting, demanding ever-increasing...
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John Wiley & Sons, Inc., 2020. — 272 p. Why digital transformation is necessary and how to develop and execute a successful digital transformation strategyEven though the term ‘Digital Transformation’ is prevalent throughout the current business landscape, various misunderstandings and misconceptions are often attached to it. Everyone agrees that digital transformation is...
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University of Toronto, 2018. — 396 p. Demand Estimation. Estimation of Production Functions. Static Models of Competition in Prices and Quantities. Empirical Models of Market Entry. Dynamic Structural Models of Industrial Organization. Single-Agent Models of Firm Investment. Structural Models of Dynamic Demand of Di¤erentiated Products. Empirical Dynamic Games of Oligopoly...
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Springer, 2015. — 215 p. Robust Bifurcation and Control . Dynamic Robust Bifurcation Analysis. Robust Bifurcation Analysis Based 011 Degree of Stability. Use of a Matrix Inequality Technique for Avoiding Undesirable Bifurcation. A Method for Constructing a Robust System Against Unexpected Parameter Variation. Parametric Control to Avoid Bifurcation Based on Maximum Local...
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Princeton University Press, 2009. — 256 p. — ISBN 069114592X, 9780691145921. The global financial crisis has made it painfully clear that powerful psychological forces are imperiling the wealth of nations today. From blind faith in ever-rising housing prices to plummeting confidence in capital markets, "animal spirits" are driving financial events worldwide. In this book,...
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SAGE Publications Ltd., 2008. — 648 p. — ISBN 1412919924, 9781412919920. The SAGE Handbook for Social Research Methods is a must for every social-science researcher. It charts the new and evolving terrain of social research methodology, covering qualitative, quantitative, and mixed methods in one volume. The Handbook includes chapters on each phase of the research process:...
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Prentice-Hall, 1979. — 384 p. — ISBN 0136414311, 9780136414315. When Organizations and Environments was originally issued in 1979, it increased interest in evolutionary explanations of organizational change. Since then, scholars and practitioners have widely cited the book for its innovative answer to this question: Under what conditions do organizations change?Aldrich achieves...
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2nd ed. — Sage Publications Ltd., 2006. — 345 p. — ISBN 1412910471, 9781412910477. "Howard Aldrich and Martin Ruef’s tour de force shows us how the evolutionary approach can explain change not only in organizational populations, but within sectors and within organizations. Aldrich and Ruef display an astonishing command of the management literature, using vivid illustrations...
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3rd ed. — Apress, 2023. — 343 p. — ISBN 1484294831, 9781484294833 Use Visual Studio Code to write and debug code quickly and efficiently on any platform, for any device, using any programming language, and on the operating system of your choice. Visual Studio Code is an open source and cross-platform development tool that focuses on code editing across a variety of development...
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Indianapolis, Indiana: John Wiley & Sons, Inc., 2019. — 1134 p. Master database creation and management Access 2019 Bible is your, comprehensive reference to the world's most popular database management tool. With clear guidance toward everything from the basics to the advanced, this go-to reference helps you take advantage of everything Access 2019 has to offer. Whether you're...
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New York: The Haworth Press, 2003. — 335 p. Introduction to Strategic Management. Strategy Formulation. Assessing the Environment. Corporate Strategy. Business and Functional Strategies. Strategic Management in the International Environment. Corporate Structure and Implementation. Corporate Culture, the General Manager, and Implementation. The Control Function. Strategic...
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Cambridge: The MIT Press, 2019. — 392 p. — ISBN 0262042762, 9780262042765. Experts from economics, finance, law, policy, and banking discuss the design and implementation of a future capital market union in Europe. The plan for further development of Europe's economic and monetary union foresees the creation of a capital market union (CMU)—a single market for capital in the...
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FreePress, 2016. — 126 p. Real Estate Basics. Deciding on Your Budget. Inspecting Houses. Getting Ready to Make an Offer. Refurbishment. Work You Can do Yourself. Marketing. The Potential of Buying a House at Auction. Flipping Houses in General.
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London: Palgrave Macmillan, 1967. — 432 с. Consumption and Saving Functions. The Technology of the Economy. Investment Functions. Economic Dynamics. Classical Macro-Economic Theory. Keynesian Models. Aggregate Demand. The Dynamic Multiplier. Capital Accumulation. Simple Growth Models. Two-Sector Growth Models. Technical Progress. Neo-Classical Growth Models. Vintage Models....
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London: Macmillan, 1956. — 812 p. THe cobweb and other simple dynamic models. Keynes and the classics: the multiplier. The acceleration principle. Mathematical analysis: complex numbers. Mathematical analysis: linear differential equations. Mathematical analysis: linear difference equations. Trade cycle theory: samuelson-hicks. Trane cycle theory: goodwin, kalecki and phillips....
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Springer International Publishing, 2020. — 127 p. Social media has received considerable attention, and many potential benefits, as well as concerns, are now being discussed. This book explores how social media can successfully support business processes in marketing, sales and service in the context of customer relationship management (CRM). It presents the fundamentals of...
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The Research Foundation of the Institute of Chartered Financial Analysts, 1991. — 77 p. Empirical Analysis of Bond Rating Drift. Modeling Bond Rating Drift. Rating Changes and Bondholders’ Wealth. Practical Implications and Future Research. Bond Rating Agencies and Systems. Rating Drift Tables, 1970-79 and 1980-89. Parameter Estimation for an MS Model.
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North Holland, 1996. — 819 p. — ISBN 9780444898579. The aim of this volume is to provide an introduction and selective overview of the rapidly emerging field of computational economics. Computational economics provides an important set of tools that an increasing number of economists will need to acquire in order to understand and do state-of-the-art research in virtually all...
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Elsevier, 2014. — 299 p. Platform Ecosystems provides a strategic roadmap for designing and orchestrating software platform ecosystems. The book is based on two assumptions. First, there are no cheap tickets to mastering platforms. If there were, we’d have a hundred Facebooks and Apples today. Second, nurturing platforms requires thinking at the nexus of software design and...
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CreateSpace Independent Publishing Platform, 2014. — 103 p. How to Generate an Income, or Grow Your Account Balance - Trading as Little as 1 Hour Daily. Is the market beating you up? Do you feel like you're taking one step forward, 2 steps back with your investment income? Would you like a proven, step-by-step strategy for generating consistent trading profits? Trading is one...
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John Wiley & Sons, 2013. — 384 p. Operations management is an important skill for current and aspiring business leaders to develop and master. It deals with the design and management of products, processes, services, and supply chains. Operations management is a growing field and a required course for most undergraduate business majors and MBA candidates. Now, Operations...
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Westview Press, CRC, 1988. — 336 p. — ISBN 0429961391, 9780429961397. This book proceeds from a meeting at the Santa Fe Institute where economists and physical and biological scientists came together to discuss a conceptual framework incorporating a more appropriate mathematics with a greatly strengthened capacity to deal simultaneously with multiple variables, nonlinearity,...
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Dropshipping, Amazon FBA, 2020. — 277 p. The Best Strategies and Secrets to Make Money from Home and Reach Financial Freedom - Amazon FBA, Dropshipping, Affiliate Marketing, Kindle Publishing, Blogging and More. The Right Mind For Your Business Dropshipping. Amazon Fba. Affiliate Marketing. Blogging. Kindle Publishing. Social Media Marketing. Rental Income. Cryptocurrency....
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Institute of Mathematical Statistics, 1994. — 488 p. Principles of Compositional Data Analysis. On Multivariate Mixed Model Analysis. Normal Linear Models with Lattice Conditional Independence Restrictions. On Some Distributional Properties of Quadratic Forms in Normal Variables and on Some Associated Matrix Partial Orderings. A Testing Method for Covariance Structure Analysis....
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New York: Springer, 2006. — 296 p. Basic Theory . The Gross Domestic Product. Output and Employment. Government Spending and Taxation. Consumption and Saving. Government Deficits. Capital and Investment. Unemployment. Monetary Theory . Money. Inflation. Money and Capital. International Monetary Systems. Growth and Development Theory . Early Economic Development. Modern Economic...
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John Wiley & Sons Singapore Pte. Ltd., 2013. — 221 p. The Making of a Value-Growth Investor. The Secrets of Successful Value-Growth Investors The Jigsaw Puzzle—Four Pieces to Value-Growth Investing. Business—The First Piece of the Puzzle Management—The Second Piece of the Puzzle Numbers—The Third Piece of the Puzzle. Valuation—The Fourth Piece of the Puzzle....
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John Wiley & Sons Singapore Pte. Ltd., 2013. — 226 p. The Making of a Value-Growth Investor. The Secrets of Successful Value-Growth Investors The Jigsaw Puzzle—Four Pieces to Value-Growth Investing. Business—The First Piece of the Puzzle Management—The Second Piece of the Puzzle Numbers—The Third Piece of the Puzzle. Valuation—The Fourth Piece of the Puzzle....
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Palgrave Macmillan, 2022. — 509 p. — ISBN 1352010801, 9781352010800 This book is a concise and reader-friendly introduction to one of the most influential areas of economics today. Covering all core areas of the subject, the book requires no advanced mathematics and is full of examples, exercises, and problems drawn from the fields of economics, management, marketing, political...
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Wiley, 2009. — 368 p. — ISBN 047050370X, 9780470503706 A timely guide to today’s high-yield corporate debt markets Leveraged Finance is a comprehensive guide to the instruments and markets that finance much of corporate America. Presented in five sections, this experienced author team covers topics ranging from the basics of bonds and loans to more advanced topics such as...
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2nd. ed. — Kluwer Academic Publishers, 1996. — 433 p. — ISBN 9780792341086. This book is the first textbook in economic psychology that is targeted at students of economics and business administration. It describes the experiments and explains the psychological background associated with the topics. The book presents the state of the art in behavioral economics and economic...
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Volume Two. — Merkle Bloom LLC, 2017. — 328 p. The second volume of "The Internet of Money" is perhaps the single best reference to get a quick overview of the latest developments in Bitcoin, Ethereum, ICOs, and the blockchain space in general. With the buzz around bitcoin, cryptocurrencies and blockchain technology growing louder by the day, the world needs the counsel of...
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Cambridge: Cambridge University Press, 2002. — 281 p. — ISBN 0521781264, 9780511018787. Overviews. Setting Up Dynamic Models. The Master Kquation. Introductory Simple and Simplified Models. Aggregate Dynamics and Fluctuations of Simple Models. Evaluating Alternatives. Solving Nonstationarv Master Equations. Growth and Fluctuations. A New Look at the Diamond Search Model....
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Berlin: Springer, 2004. — 403 p. Economics . A New Model of Industry Dynamics. Monetary Policy and the Distribution of Wealth in a OLG Economy with Heterogeneous Agents, Money and Bequests. Limit Pricing and Entry Dynamics with Heterogeneous Firms. Viability of Innovation Processes, Emergence and Stability of Market Structures. Firms’ Bankruptcy and Turnover in a Macroeconomy....
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Cambridge: MIT Press, 2001. — 468 p. — ISBN 0262011875, 9780585475486. Markets are one of the most salient institutions produced by humans, and economists have traditionally analyzed the workings of the market mechanism. Recently, however, economists and others have begun to appreciate the many institution-related events and phenomena that have a significant impact on economic...
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