Gibson W., Brown A. Working with Qualitative Data

SAGE, 2009. — 232 p. — ISBN: 1412945720, 9781412945653, 9781412945660.
Qualitative Data Analysis provides a practical and accessible introduction of how to develop and apply strategies for the analysis of qualitative data by exploring the ways in which analysis is related to all aspects of research.
By situating analysis in the context of the whole research process, this book helps the reader to introduce an analytical component to every stage of doing research: from designing a project, reviewing the literature, through the various stages of gathering data, to the process of writing-up.Introduction: qualitative data analysis in context.
Theory, grounded theory and analysis.
Engaging with literature.
Research design.
Using documents in research.
Generating data through questions and observations.
Transcribing and representing data.
Identifying themes, codes and hypotheses.
Images and texts.
Video and audio data.
Using technology.
Writing and presenting analysis.
Concluding remarks.