Singh Shiv. Social Media Marketing For Dummies

Wiley Publishing Inc, 2010. — 291 p.Learn how easy it is for your market to get your message. Nowadays, if you're not tweeting, Facebooking, or blogging, what are you doing? Everyone has a Twitter account, a Facebook page, or a blog-even celebrities! With the popularity of social networking comes the need to learn about social media marketing. Social media marketing is a cheaper and highly effective way to spread up-to-the-minute news; an easy, inexpensive way to enlarge your audience, customers, and business. Social Media Marketing For Dummies provides an indispensable resource for small businesses and start-ups looking for low.Getting Social with Your Marketing.
Understanding Social Influence Marketing.
The Lay of the SIM Land.
Getting in the Social Influence Marketing Frame of Mind
Practicing SIM in the Social Web.
Launching SIM Campaigns.
Developing Your SIM Voice.
Reaching Your Audience and Their Influencers on the Major Social Platforms.
Marketing via Niche Networks and Online Influencers.
Accounting for the Influencers.