Hamilton D. Real Estate Marketing & Sales Essentials Steps for Success

Thomson, 2006. — 439 p.Real estate professionalism and ethics.
Characteristics of successful.
Salespeople and time m anagement.
Technology for the real estate professional.
Psychology of marketing.
Marketing & advertising.
Law of agency and alternative representative agreements.
Prospecting for seller appointments.
Seller listing procedures prospecting for buy ers.
Buyer listing procedures.
Objection handling techniques.
Client follow-up.
Contract writing.
Negotiating and closing.
After acceptance.
Financing.
Referrals.
Deceptive trade practices act and consumer protection act.